APAC SUBMISSION

AI MARKETING

ECOSYSTEM LANDSCAPE

APAC SUBMISSION

This questionnaire is designed to collect information for creating an AI landscape of the marketing ecosystem in APAC for 2024. Your input will help us map out the current trends and future directions of AI technologies in marketing across the region.

To ensure the accuracy and usefulness of the data collected, we kindly ask you to provide precise and truthful information. Each section is designed to capture essential details that will contribute to a holistic understanding of the AI marketing landscape. Your cooperation and attention to detail are greatly appreciated.

Thank you for your valuable contribution!

Welcome to AI ECOSYSTEM

Your input will help us map out the current trends and future directions of AI technologies in marketing across the region.

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General Information

Company Name *

Contact Person *

Role/Title *

Email Address *

Phone Number

Image Thumbnail *

Click or drag a file to this area to upload.

Products and Service location

Name of Product *

Primary countries of your products/services *

China
India
Indonesia
Thailand
Vietnam
Others

Please briefly describe your product/service *

Who are your primary customers or target audience? *

What unique value do your products or services bring to the ecosystem? *

Ecosystem Role and Relationships

Which key marketing aspects and elements do you focus on? (Please select up to two areas of focus.) *

User insights
Creative design
R&D Innovation
Advertising placement
Content marketing
Marketing optimization
Intelligent analysis
E-Commerce marketing
User growth
Intelligent customer service
Private domain operation

Which of the following capabilities and infrastructures are the cores of your AI technologies? (Please select up to two areas of focus.) *

Text generation
Audio generation
Video generation
Image generation
Multimodal Integration
3D
Digital humans
AI design
Computing power
Basic hardware facilities
Network and platform
Data
Analysis
Annotation
Cleaning
Collection
Database
Algorithms / Technologies
AI agent
AI large model
Biometric recognition
Computer vision
Intelligent voice
Knowledge graph
Machine learning
Natural language processing

Please list your key partners and their roles in your operations *

Who are your main competitors, and how do they impact your business? *

Which companies or entities do you collaborate or offer services with most frequently? *

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• Company list • Data • test form

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Audio generation

User insightsb, Creative designc, R&D Innovationd, Advertising placement

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ABOUT MMA

Comprised of over 800-member companies globally and 15 regional offices, the MMA is the only marketing trade association that brings together the full ecosystem of marketers, martech and media companies working collaboratively to architect the future of marketing, while relentlessly delivering growth today. Led by CMOs, the MMA helps marketers lead the imperative for marketing change – in ways that enable future breakthroughs while optimizing current activities. The MMA is committed to science and questioning and believes that creating marketing impact is steeped in constructively challenging the status quo encouraging business leaders to aggressively adopt proven, peer-driven and scientific best practices, without compromise. The MMA invests millions of dollars in rigorous research to enable marketers with unassailable truth and actionable tools. By enlightening, empowering and enabling marketers, the MMA shapes future success, while also propelling business growth.

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